Our pop-up store offers

Three levels of support, from the opportunity study to full deployment.

A value chain in three steps

From the opportunity study to the full deployment of a Pop Up Event, choose the level of support that fits your strategy.

Africa Pop Up Store offer value chainStep 1: business opportunity study, delivered at D+7. Step 2: Pop Up Standard or Pop Up Premium, then building the solution and deploying the Pop Up Event. Standard results at D+60: strategic information and report. Premium results at D+90: strategic information, report, partnerships, joint venture and opportunities.BusinessopportunitystudyPop Up StandardPop Up PremiumBuildthe solutionPop Up EventdeploymentStrategic informationReportStrategic informationReportPartnershipsJoint ventureOpportunitiesD+7Study deliveredD+60Pop Up StandardD+90Pop Up Premium
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Step 1

Business opportunity study

D+7to build the solution

We analyse your target market and build a tailor-made solution with you.

  • Strategic market information
  • Choice of cities and sites
  • Validation indicators (KPIs)
Step 2

Pop Up Standard

D+60Pop Up Event deployment

Design, set-up, staffing and management of your pop-up store, turnkey.

  • Pop Up Event deployment
  • Strategic information
  • Event report
Offer details
Services included in the Pop Up Standard and Pop Up Premium offers
ServiceStandardPremium
Event design✓✓
Site selection✓✓
Space planning (showroom set-up)✓✓
Communication / marketing✓✓
Website creation✓✓
Product demonstration / samples✓✓
Recruiting hosts and demonstrators✓✓
Pop Up Event security✓✓
Sales logistics✓✓
Pop-up point of sale management✓✓
Strategic information gathering✓✓
Brand perception study✓✓
Event report✓✓
Digital wall deployment Premium only—✓
Export support Premium only—✓
Sale and placement of remaining stock Premium only—✓
Selection of a key ambassador Premium only—✓
Foreign commercial risk study Premium only—✓

A pop-up store project in Africa?

Let's talk about your products, your target markets and the best way to test them.